Author: Nabil Taoufik
LG Electronics (LG) has published its 2024–2025 Sustainability Report, highlighting significant progress made towards achieving its environmental goals by 2030, particularly regarding the reduction of greenhouse gas (GHG) emissions and resource circularity. This report illustrates the numerous initiatives undertaken to make sustainability a central pillar of its operations, in line with its vision of a “better life for all.” In 2024, LG’s direct (Scope 1) and indirect (Scope 2) emissions amounted to 910,000 tons of CO₂ equivalent, a level close to its target of 878,000 tons by 2030. Through the proactive adoption of high-energy efficiency equipment and carbon reduction technologies,…
Saham Bank benefits from financing of 55 million euros granted by the European Bank for Reconstruction and Development (EBRD). This strategic partnership is part of the GEFF Plus (Green Economy Financing Facility) program and aims to support the energy transition and sustainable development initiatives in Morocco. This loan is backed by several international partners, including the Green Climate Fund (GCF), the European Union, and the Canadian government through the HIPCA fund. It will enable the establishment of two lines of credit intended to finance Moroccan private projects contributing to decarbonization and climate resilience. Furthermore, technical assistance, funded by the EU…
Mohammed VI Polytechnic University (UM6P), UNESCO, and the OCP Foundation signed an agreement on Friday in Paris, opening a new chapter in their collaboration for the period 2025-2027, activating a triangular platform dedicated to development agendas centered on Africa, with a financial commitment of 6 million dollars. Signed by Mostapha Terrab, president of the OCP Group, and Audrey Azoulay, director-general of UNESCO, the agreement “strengthens an alliance built on a shared willingness to act closely on African issues,” specifies UM6P in a statement. Based on a mechanism for joint implementation between UM6P and UNESCO, with the support of the OCP…
The Minister of Energy Transition and Sustainable Development, Leila Benali, called on Thursday in Nairobi for the adoption of an African ESG framework (environmental, social, and governance criteria) related to critical minerals to ensure the energy transition. Speaking at a panel on critical minerals and the energy transition in Africa, during the twentieth session of the African Ministerial Conference on the Environment (AMCEN-20), the minister noted that this transition requires the mobilization of more than 42 critical minerals and materials. “We need to extract more minerals and materials in the next 30 years than the world has extracted since the…
The Blue Flag was raised on Thursday at Dalia beach, located in the province of Fahs-Anjra, for the tenth consecutive year, in recognition of the quality of the bathing waters, the cleanliness of the area, and compliance with environmental and safety standards. Awarded annually by the Foundation for Environmental Education (FEE), the international “Blue Flag” label has been represented in Morocco since 2002 by the Mohammed VI Foundation for the Protection of the Environment, chaired by Her Royal Highness Princess Lalla Hasnaa. The flag-raising ceremony took place in the presence of the Secretary General of the province of Fahs-Anjra, the…
Access to abundant renewable energies (RE) is a transformational factor for Morocco’s industrial future, emphasized the Minister of Industry and Trade, Ryad Mezzour, on Thursday in Casablanca. Speaking at a conference organized by the International University Averroès of Casablanca under the theme “Future Professions and Investment Opportunities in the Face of New Industrial and Commercial Strategies,” Mr. Mezzour stated that Morocco has a unique opportunity to access abundant, low-cost green energy that can largely meet national needs. In this regard, the minister highlighted the Kingdom’s advantages in terms of industrial attractiveness, citing political, financial, and fiscal stability as primary factors.…
The European Investment Bank (EIB) fully supports the Vision led by His Majesty King Mohammed VI for the establishment of greener, more resilient, and sustainable infrastructures in Morocco, stated the President of the Bank, Nadia Calviño. “The EIB supports Morocco’s ambition for greener and more resilient infrastructures, particularly through projects in the fields of renewable energies, such as the integrated wind program and the future Noor Midelt solar complex, as well as in biodiversity, with the inclusive forests program led by the National Agency for Water and Forests, and in sustainable transport,” Ms. Calviño indicated in an interview with MAP…
The National Observatory for Human Development (ONDH) and UN development agencies in Morocco signed, on July 10, 2025, in Rabat, a new cycle of strategic cooperation covering the period 2025-2028. The objective: to strengthen the evaluation of public policies regarding inclusion, social protection, and human development. This fourth cycle of partnership is part of the Cooperation Agreement for Sustainable Development 2023–2027 between Morocco and the United Nations System, in line with the Sustainable Development Goals by 2030 and the guidelines of the New Moroccan Development Model by 2035. The program aims to professionalize the evaluation of public policies by focusing…
The Ministry of State responsible for maritime fishing launched a pilot project on Monday at the port of Sidi Ifni aimed at replacing plastic pots used in octopus fishing with pots made of clay. This is an ecological alternative that aligns with the strategic guidelines of the Kingdom of Morocco regarding the protection of the marine environment and the promotion of sustainable fishing practices, the Ministry of State stated in a press release, adding that this initiative also aligns with the sector’s commitments to sustainability and the preservation of the marine environment. In this context, 1,000 clay pots were distributed…
The Union of Brands unveils its very first guide dedicated to Responsible Generative AI, the result of close collaboration with several brands. This document offers four essential tools to support marketing and communication professionals in designing more responsible generative AI projects. The complete versions of the guide have been available since June 2025, accessible to both members and non-members. Generative AI is a technological innovation with exponential capabilities, raising numerous societal, environmental, and economic questions. Despite these challenges, a 2024 study reveals that only 9% of brands report not having a project related to generative AI in their marketing. The…