Orange Morocco announces its partnership with the second edition of REACT, a forum initiated by H2O Hub dedicated to innovation in the service of decarbonizing the Moroccan industry.
This commitment illustrates the strategic priority that Orange Morocco places on combating climate change, at the intersection of public policies, emerging technologies, and corporate social responsibility, the operator indicates in a statement.
Within the Orange group, environmental transition is integrated into the overall strategy with the clear objective of achieving carbon neutrality by 2040 across all operations, the same source reports.
To achieve this, Orange Morocco is deploying concrete and measurable actions on the ground, notably the massive equipping of its telecom sites with hybrid solar energy solutions, thus reducing dependence on fossil fuels.
At the same time, structured programs for recycling, reducing electronic waste, and refurbishing network equipment are being implemented to limit the environmental footprint throughout the lifecycle of its infrastructures.
To take a new step, Orange Morocco is also relying on technological innovation as a lever for environmental transformation, convinced that data and artificial intelligence (AI) play a key role in building a low-carbon industrial model.
A concrete example of this strategy is the development of a predictive AI system capable of analyzing network traffic in real-time. This system dynamically adjusts the energy consumption of antennas based on demand, particularly during periods of low traffic.
This device allows for a significant reduction in energy intensity while maintaining optimal service quality.
Thus, at Orange Morocco, data becomes an intelligent sensor, and AI, a conductor of energy efficiency.
As a responsible operator, Orange Morocco is committed to promoting sustainable, inclusive, and measurable technological practices.
In conclusion, the energy transition should not be seen as a constraint, but as a strategic opportunity for competitiveness, innovation, and industrial sovereignty, for both businesses and institutions.