Author: greentimes.ma

CSR

The General Confederation of Moroccan Enterprises (CGEM) recently awarded the Corporate Social Responsibility (CSR) Label to Red Med Private Equity and renewed it for HPS, during the meeting of its awarding committee. This label recognizes the concrete involvement of these companies in considering the expectations of their stakeholders, both internal and external, and highlights their commitment to integrating CSR into a continuous improvement approach to perpetuate and enhance their practices. Granted for three years, the CSR Label is issued by the Presidency of the CGEM based on the recommendations of the relevant committee, following a managerial evaluation conducted by an…

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The National Office of Electricity and Drinking Water (ONEE) is set to take a strategic step in the Kingdom’s energy integration. A new electrical connection linking Boujdour to Marrakech will soon be launched, completing the major Dakhla–Casablanca electrical highway project and enhancing the transport of renewable energy produced in southern Morocco. A Key Infrastructure for Renewable Energy Scheduled for a construction duration of two and a half years, the Boujdour–Marrakech line will connect the solar and wind farms of the Sahara to the main consumption centers in the country’s interior. This project is part of a comprehensive strategy aimed at…

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While the European Union is set to implement its Carbon Border Adjustment Mechanism (CBAM) in 2026—penalizing imports with a high carbon footprint—Morocco appears more prepared than ever. According to the International Monetary Fund (IMF), the Kingdom’s integration into the European carbon market could generate up to $8 billion in revenue by 2030, which would represent 3% of the national GDP. This potential windfall is due to the significantly lower cost of carbon reduction in Morocco compared to the European Union. In other words, Moroccan industries could sell their surplus carbon quotas to Europe while enhancing the competitiveness of their exports.…

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CSR

In Casablanca, L’Oréal Morocco has set the stage for a new era of responsible beauty. Through an exclusive workshop, the French group’s subsidiary invited Moroccan consumers to join “The Refill Movement,” a global initiative that encourages the refilling of cosmetic products rather than their replacement. A simple gesture, yet one with a significant environmental impact. “To be a leader is to be exemplary,” reminded Laila Benjelloun Touimi, managing director of L’Oréal Morocco. For her, the beauty of the future can no longer be conceived without responsibility: ethical, social, societal, and environmental. A Global Commitment Localized This approach is part of…

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In light of a still massive energy dependency, Morocco is accelerating its transition towards a greener and more sovereign economy. At the heart of this strategy is liquefied natural gas (LNG), considered a transitional energy source capable of providing flexibility, industrial competitiveness, and security of supply. ### From Fuel Oil to Gas: A Strategic Shift Today, nearly 94% of the energy consumed in Morocco is imported, a disparity that cost the state 114 billion dirhams in 2024. In response to this colossal bill, the Kingdom is pursuing a dual approach: to expedite the growth of renewable energies—already accounting for 45%…

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CSR

The General Confederation of Enterprises of Morocco (CGEM) presented the results of the third edition of the Responsible Governance Barometer on Thursday in Casablanca. Led by CGEM through its Ethics and Governance Committee, the barometer is conducted in partnership with the Casablanca Stock Exchange, the Moroccan Capital Market Authority (AMMC), the Moroccan Association of Public Limited Companies (APE), and Ethics & Boards, CGEM stated in a press release. It aims to provide an updated view of the governance practices of Moroccan companies operating as public limited companies and to support economic actors in strengthening transparent, inclusive, and sustainable governance, in…

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CSR

AXA Services Morocco (ASM) announced the launch of a new Caravan of the Heart in B’nilent (Taza region) from October 31 to November 2, 2025. “Following the success of the first edition held in Anougal for the victims of Al Haouz, AXA Services Morocco reaffirms its societal commitment by launching a new Caravan of the Heart in B’nilent, in the Taza region,” stated ASM in a press release. Conducted in partnership with Action Urgence and El Baraka Angels, this initiative benefits the populations supported by the B’nilent Association for Development and Culture. “The Caravan of the Heart reflects the belief…

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Rabat – The IMAL Initiative for Climate and Development, the first climate think tank in North Africa, presented its new report titled “The Potential of Decentralized Renewable Energy Systems in Morocco” on Thursday in Rabat. In light of costly, imported fossil fuels that contribute to greenhouse gas emissions, the development of renewable energies is deemed necessary, in line with the directives of the New Development Model and aimed at fulfilling national commitments to triple installed renewable energy capacity by 2030, IMAL stated in a press release. The report demonstrates that decentralized renewable energy systems (DRES), particularly rooftop solar combined with…

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Reacting to certain media articles expressing concerns about work being conducted near the Maâmora forest, considered one of the largest cork oak forests in the Mediterranean basin, the National Agency for Forestry (ANEF) sought to clarify facts to reassure public opinion, emphasizing that no construction or urban development permits have been issued within the forest domain, which remains inalienable and protected by law. “The areas mentioned in some articles actually relate to declassified plots of the forest domain, integrated into the urban perimeter of Kenitra, intended for public interest projects included in the strategic development plan of the province, presented…

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Confronted with prolonged drought for more than seven years, Morocco is implementing an unprecedented water strategy to address one of the most severe episodes in its contemporary history. Before the House of Representatives, the Minister of Equipment and Water, Nizar Baraka, presented an ambitious roadmap aimed at ensuring the country’s water security, amid a structural deficit exacerbated by climate change. The current filling rate of national dams stands at 31.6%, compared to 29% during the same period last year— a level deemed concerning despite a slight improvement. “The government’s top priority is to accelerate the construction of major hydraulic infrastructures,”…

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