This distinction, which highlights the growing commitment of the Moroccan private sector to a responsible, inclusive, and sustainable approach integrated into its strategy and daily operations, was awarded, according to the order of label attribution, to GPC paper and cardboard, Ansamble Morocco, Royal Air Maroc, EPEGA, CIMR, Wafa Assurance, the Higher School of Textile and Clothing Industries (ESITH), and Al Omrane Rabat-Salé-Kenitra.
Subsequently, the label was granted to four subsidiaries of Alsa, namely those in Khouribga, Agadir, Casablanca, and Tangier, Fromageries Bel Morocco, SOREC, SOMAS, AMENDIS, Label vie, DXC Technology, Beverages of Morocco, REDAL, Vivo Energy Morocco, Wafa Salaf, Maroclear, as well as the companies Majorel (Call insurance, Morocco and Outsourcing).
Speaking on this occasion, the president of the CGEM, Chakib Alj, emphasized that the Confederation made a “bold” bet nearly twenty years ago to promote a renewed vision of the company, at a time when social responsibility was still perceived as a mere accessory asset.
Today, “we have not only achieved our goal, but we have even surpassed it,” he stated, noting that CSR is now on the agenda of all business leaders.
Furthermore, Mr. Alj recalled that the CGEM CSR Label was launched in 2007, well before the publication of the ISO 26000 standard, through a charter aligned with international best practices.
He also indicated that since its launch, this label has been awarded to nearly 150 companies, with new requests for attribution or renewal each year, which reflects a sustained dynamic.
In this regard, he stressed the importance of continuing mobilization efforts to encourage more companies to follow this approach.
Additionally, Mr. Alj announced the international recognition of the CGEM CSR Label and the CGEM’s membership in the European network “Responsibility Europe,” alongside reference labels in France, Canada, Belgium, and Luxembourg.
This international recognition establishes the credibility of the Moroccan framework while opening new perspectives for cooperation and business opportunities internationally for labeled companies, he noted.
The “CSR label” is awarded following an evaluation of companies’ practices in the nine areas of action constituting the CGEM’s corporate social responsibility charter, namely human rights, labor relations and conditions, the environment, corruption prevention, fair competition, corporate governance, customer and consumer interests, issues related to suppliers and subcontractors, and community engagement, in accordance with universal CSR objectives.
MAP